Featured Biz of the Week: Indigenous by La Rue in Solana Beach

Hey there! For those of you who do not know me, I’m Ashley Peterson.
I work with home sellers and buyers in San Diego who require assistance in reaching their real estate goals.
I’ve been a Realtor for over 10 years and have served tons of families to date.
The best praise I’ve ever received from a client was, “Ashley was a pleasure to work with! We had a tight time frame to sell our home while pursuing our new home which was already on the market. I'm sitting in my new living room right now while someone is happily living in my previous home..I still can't believe it! I Highly recommend this agent if you have an ambitious goal and want things done right.”
Helping people reach their goals like the time my friend found her forever home before considering a move, where I had to get an offer on her home and get her offer accepted, and guess what, I made it happen. It makes me so proud and drives everything I do!
If you’re looking for a Realtor who listens to your needs and develops a specific plan to curate the most exceptional experience, I’d love to work with you, too!
I’ve successfully located the perfect (off market) home for my clients after determining their needs and contacting property owners that fit the bill. When the market is tight, it’s important to adapt and think outside of the box in order to meet the needs of my clients; essentially, do what it takes. As a past third grade teacher and community college instructor, my philosophy focused on serving my diverse student body, and seamlessly transferred my passion to residential real estate. I truly “hear” what my clients have to say, develop a specific plan tailored to their individual needs and goals, and provide the duty and care to see the transaction through.
I have been applying this “one size does not fit all” approach to real estate for over 10 years, allowing me to acheive one of the most meaningful ways to gain clientelle, referral based and repeat business.
When I’m not helping people buyers get preapproved and assisting clients in pre-listing prep such as decluttering, staging, making minor upgrades, etc., as well as actively marketing properties and vetting my buyers to listing agents, I can be found jogging along Del Mar beach to Torrey Pines soaking up the sea air, or hanging on the beach while my kiddo and husband surf, or volunteering my time in to my community.